PROJECT DESCRIPTION
The University of Nebraska at Omaha (UNO) approached us to conceptualize and produce a few :30 TV commercials as well as a long-form video to help strengthen the UNO brand and boost student enrollment.
This particular TV spot is intended be a manifesto of UNO’s brand. We discovered that a common theme among students and alumni at UNO was that the university was the place where it all began; it was their jumping off point to a successful career. The school also wanted to showcase their commitment to the Omaha community, which, as the spot says, they’ve invested in for more than 100 years.